Nielsen News

2 Sept 20261:43 am

Demographics2 Sept 2026 · 1:43 am1:43 am

Report: Gen Z Projected to Overtake Boomers in Wealth and Consumer Spending by 2029

A report by Nielsen and World Data Lab indicates that Gen Z is projected to surpass Boomers in consumer spending by 2029, potentially becoming the largest and w

21 Aug 20262:06 am

technology21 Aug 2026 · 2:06 am2:06 am

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Nielsen Prepares for AI-Driven 'Agent-First' Media World, Acquires DoubleVerify for $2.15 Billion

Nielsen is preparing for an "agent-first" media environment where AI agents will increasingly influence content and advertising consumption, posing new challeng

20 Aug 20263:06 am

media20 Aug 2026 · 3:06 am3:06 am

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Nielsen to Integrate Wearable Device Data for Improved Viewership Measurement

Nielsen is enhancing its viewership data measurement by incorporating information from wearable devices, such as smartwatches, from its research panelists. This

28 Jul 20269:24 pm

funding28 Jul 2026 · 9:24 pm9:24 pm

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Startup Daily Roundup: Instamart Appoints CEO, Inflexor Ventures Secures Fund III, and More Funding News

Instamart has appointed former Myntra chief Nandita Sinha as its new CEO, while Inflexor Ventures secured Rs 400 crore for its third fund. House of Student rais

Nielsen News

#Nielsen

Report: Gen Z Projected to Overtake Boomers in Wealth and Consumer Spending by 2029

Nielsen Prepares for AI-Driven 'Agent-First' Media World, Acquires DoubleVerify for $2.15 Billion

Nielsen to Integrate Wearable Device Data for Improved Viewership Measurement

Startup Daily Roundup: Instamart Appoints CEO, Inflexor Ventures Secures Fund III, and More Funding News

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