Premiumization News

Hindustan Unilever (HUL) plans to revive its growth by increasing capital expenditure and focusing on key areas such as brand investment, distribution, and new

Vodka is gaining a record share in India's liquor market, driven by younger consumers and women, indicating a significant shift towards white spirits. Radico Kh

Urban Company is partnering with luxury brands such as Casmara, Remy Laure, 03, and Mintree to premiumize its beauty business. This strategy aims to elevate its

Consumer durables manufacturers and retailers anticipate a strong Diwali season, but higher prices are challenging demand, even as premiumization, financing opt

LG Electronics India's 26% Ebitda jump and improved margins have sparked optimism, but the sustainability of its recovery hinges on premiumization, mass-market

Consumer demand in India is anticipated to rise during the upcoming festive season, boosting FMCG growth, despite companies facing pressure from increasing inpu

Marico is shifting its strategy to prioritize margins over volumes in certain segments, focusing on premiumization and higher-margin businesses for growth.

As growth in the broader liquor market slows, companies like Diageo India and Radico Khaitan are focusing on luxury segments, anticipating that affluent Indian

United Airlines' 'premiumization' strategy has successfully enabled it to raise airfares, with second-quarter operating revenue increasing by 16% to $17.7 billi

Uno Minda shares rose after Motilal Oswal initiated coverage with a 'Buy' rating, citing the company's benefits from industry trends like premiumization and the