Small Brands News

15 Aug 20266:34 pm

e-commerce15 Aug 2026 · 6:34 pm6:34 pm

TikTok Shop Excels in Product Discovery, But Amazon Still Leads in Sales, Survey Finds

A survey indicates that TikTok Shop is a primary platform for product discovery, yet consumers frequently complete their purchases on other sites like Amazon, a

13 Aug 20261:07 pm

Business13 Aug 2026 · 1:07 pm1:07 pm

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Smaller FMCG Brands Face Challenges in Expanding Consumer Reach

Smaller FMCG brands in India are struggling to expand their consumer reach, with only 56% of low-penetration brands expected to grow by 2025, compared to higher

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TikTok Shop Excels in Product Discovery, But Amazon Still Leads in Sales, Survey Finds

Smaller FMCG Brands Face Challenges in Expanding Consumer Reach

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